{"id":21955,"date":"2018-09-12T21:37:16","date_gmt":"2018-09-13T01:37:16","guid":{"rendered":"https:\/\/test.greenmoney.com\/2025\/?p=21955"},"modified":"2018-12-04T21:55:21","modified_gmt":"2018-12-05T02:55:21","slug":"caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry","status":"publish","type":"post","link":"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/","title":{"rendered":"Caring about a company&#8217;s values has grown into a multi-trillion dollar industry"},"content":{"rendered":"<p><iframe loading=\"lazy\" id=\"marketplace\" src=\"https:\/\/www.marketplace.org\/2017\/08\/22\/economy\/sustainable-investing-worth-lot\/popout\" width=\"100%\" height=\"240px\" frameborder=\"0\"><\/iframe><\/p>\n<div style=\"clear: both; height: 20px;\"><\/div>\n<p>People generally like to measure a business&#8217;s worthiness based on its bottom line \u2014 not its values. But over the past couple of decades, socially responsible investing (SRI) has grown into an industry worth trillions. Cliff Feigenbaum, who founded GreenMoney Journal 25 years ago, joined us to talk about the increase in people who are matching their values with their portfolios.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>People generally like to measure a business&#8217;s worthiness based on its bottom line \u2014 not its values. But over the past couple of decades, socially responsible investing (SRI) has grown into an industry worth trillions. Cliff Feigenbaum, who founded GreenMoney Journal 25 years ago, joined us to talk about the increase in people who are [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[153],"tags":[157,158,161,162,169,170],"class_list":["post-21955","post","type-post","status-publish","format-standard","hentry","category-podcasts","tag-corporate-social-responsibility-csr","tag-esg-environmental-social-governance","tag-green-business","tag-greenmoney-interviews","tag-social-impact","tag-sri-investing-socially-responsible-investing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Caring about a company&#039;s values has grown into a multi-trillion dollar industry - Green Money Old version<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Caring about a company&#039;s values has grown into a multi-trillion dollar industry - Green Money Old version\" \/>\n<meta property=\"og:description\" content=\"People generally like to measure a business&#8217;s worthiness based on its bottom line \u2014 not its values. But over the past couple of decades, socially responsible investing (SRI) has grown into an industry worth trillions. Cliff Feigenbaum, who founded GreenMoney Journal 25 years ago, joined us to talk about the increase in people who are [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"Green Money Old version\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cliff.feigenbaum\" \/>\n<meta property=\"article:published_time\" content=\"2018-09-13T01:37:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-12-05T02:55:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/test.greenmoney.com\/2025\/wp-content\/uploads\/2022\/02\/GreenMoney-30th-Logo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1201\" \/>\n\t<meta property=\"og:image:height\" content=\"251\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Michelle Mosser\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cliffgmj\" \/>\n<meta name=\"twitter:site\" content=\"@cliffgmj\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michelle Mosser\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/\"},\"author\":{\"name\":\"Michelle Mosser\",\"@id\":\"https:\/\/test.greenmoney.com\/2025\/#\/schema\/person\/f8ac105643390eb0d657dfac9c1a72ba\"},\"headline\":\"Caring about a company&#8217;s values has grown into a multi-trillion dollar industry\",\"datePublished\":\"2018-09-13T01:37:16+00:00\",\"dateModified\":\"2018-12-05T02:55:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/\"},\"wordCount\":73,\"publisher\":{\"@id\":\"https:\/\/test.greenmoney.com\/2025\/#organization\"},\"keywords\":[\"Corporate Social Responsibility (CSR)\",\"ESG (Environmental, Social, Governance)\",\"Green Business\",\"GreenMoney Interviews\",\"Social Impact\",\"SRI Investing (Socially Responsible Investing)\"],\"articleSection\":[\"Podcasts\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/\",\"url\":\"https:\/\/test.greenmoney.com\/2025\/caring-about-a-companys-values-has-grown-into-a-multi-trillion-dollar-industry\/\",\"name\":\"Caring about a company's values has grown into a multi-trillion dollar industry - 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